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"Purpose to Profits"Ā Blog

Actionable inspiration, expert interviews, and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you toĀ 
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Welcome to the "Enough Already" Blog

Actionable inspiration, expert interview and behind-the-scenes consulting and coaching secrets and best practices...all tied together by my mission to empower you to
Get Seen and Paid What You're Worth

 
How To Position Yourself as a Peer (and Stay Out of the Dreaded "Pair-Of-Hands" Trap)

Forging a strong client relationship is not a matter of chance. It is the result of choice and whether or not the consultant has taken charge of the positioning process. Unlike other roles in an organization, consultants hold no formal position on the organization chart. It is up to the...

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5 Effective Content Marketing Tips for Consultants

Content marketing is not some marketing fad. 

It’s simply the smartest way of finding and connecting with your ideal client, establishing your credibility, increasing your number of discovery meetings and close rates as well as giving you the platform to increasing your fees....

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Why Your Client Doesn't Care How Smart You Are (And What They Really Want to Know)

The number one way that really smart consultants get in the way of their own success is struggling with the fear that that they don't have what it takes.

Despite years of education and experience they stay up at night wondering what is the best way to let their future clients know about how...

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What is Authentic Leadership?

Authentic leadership isn't a style. It's a stage of maturity and growth. Authentic leadership is where power and love intersect. Power and use of power are familiar concepts in business and the defining power as control, authority, capacity and influence is more than likely readily understandable...

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Gotta Have More Cowbell and the Power of Commitment

One of the most hilarious Saturday Night Live skits is the one where Christopher Walken demands from the “Don’t Fear the Reaper” band (Blue Oyster Cult) that he needed more cowbell from Will Ferrell. I was watching this skit the other day with a good friend of mine who is an...

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Betsy Jordyn International
#3: How to Overcome Your Client's #1 Fear About Change
5:58
 
#3: How to Overcome Your Client's #1 Fear About Change

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One of the most challenging experiences you'll ever encounter as a consultant is dealing with your client's resistance to change.

We get blindsided by this all-to-common reality because we are only working with our clients because they at some point expressed a desire...

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Betsy Jordyn International
#2: The Art and Science of Consulting to Change
8:46
 
#2: The Art and Science of Consulting to Change

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When it comes to organizational change, most consultants think it's either all about project plans OR it's about managing the emotions and resistance that come with change.

But the truth is - it's both. 

Leading change is both an art and a science. Your clients...

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Is Your Client Ready to Lead Change?

Alan was the CIO of an Information Technology organization that had employees across the globe. His instincts were absolutely correct – his organization was not set up to deliver what it needed to for his team’s internal clients and the company’s external customers. He started...

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Many Parts, One Body: The Key to Organizational Health

“There is one body, but it has many parts. But all its many parts make up one body.”

I created this visual to depict the essence of what it takes to create healthy organizations and sustainable success: respect, appreciation and value of each part of the organizational...

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Why Conduct a Current State Review before Redesigning an Organization?

Imagine this scene. There is an operating room with patient prepped for surgery and lying on the table. The anesthesia has taken effect and the surgeons and the rest of the medical team are positioned for the big event. The surgeon utters the words which we all know from medical TV dramas signals...

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10 Questions to Ask in a Current State Review

Ready to transform your consulting or coaching practice with an effective current state review?

If you’re looking to make a bigger difference with your consulting and coaching and offer solutions that are strategic and transformational, you know that mastering the art of a current state...

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Betsy Jordyn International
#1: Have Trouble Connecting with High-Level Buyers? Here's What To Do.
9:36
 
#1: Have Trouble Connecting with High-Level Buyers? Here's What To Do.

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Whether you are new to consulting or have been consulting for a while SURELY you have considered the possibility of landing work with the larger companies.

Perhaps this question has been top of mind for a while. You've probably wondered:

"How would I meet those larger...

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