How to Build Your Consulting or Coaching Brand on Social Media (even if you’re not a fan) (Ep106)
Want to get better at using social media (especially LinkedIn) to build your consulting or coaching brand and get clients BUT you’re not exactly a fan? You’re not alone.
In this episode, you’ll meet several members of my mastermind community who share everything that they learned in our recent “Social Media for Skeptics Challenge” to shift their perspective on social media and create strategies and routines that led to their enhanced success on social media. You’ll hear about how:
- Leadership and organizational consultant Keith Smith created a viral post that led to more than 24K views
- Wellness coach Julie Griffin grew her network by 10%
- Parent coach Sari Goodman grew in her consistency and ability to handle challenging comments on her posts
- Teacher mental health coach Kimberly Bolton inspired our community to balance social media goals with the vulnerability challenges of showing up online
Before you give up on social media, especially LinkedIn, as a powerful strategy for building your brand and getting clients or a marketing activity that isn’t in alignment with your values – tune into this episode with my amazing mastermind community.
WHAT YOU’LL DISCOVER IN THIS EPISODE:
0:07:16: The sneaky reason why focusing on “likes” and “comments” gets in the way of your social media success (and confidence)
0:09:16: Why you’ll grow your social media network and following ONLY if you embrace being vulnerable and authentic
0:12:04: Does having a professional community matter to your social media success? YES, but not exactly how you might be thinking.
0:15:41: The psychology of high-paying clients – what you need to know BEFORE choosing what social media platforms to focus on
0:17:45: When your social media routines aren’t working, do THIS instead!
0:24:05: My #1 social media strategy that will help you instantly overcome any skepticism or hesitation
NEXT STEPS
Get my cheat sheet on how to “Win on LinkedIn” → www.betsyjordyn.com/linkedin
Thanks for listening. New episodes drop every Thursday. Make sure you hit the follow button to get notified.
If you prefer video or want closed captions, you can watch all my episodes on YouTube → https://www.youtube.com/c/BetsyJordyn
If you’re on LinkedIn, come say hi!
Learn more about and then join the Purpose to Profits Academy at https://www.betsyjordyn.com
MORE RESOURCES FOR YOU:
Get free consulting and coaching tools, and templates at resources → https://www.betsyjordyn.com/downloads
Sick of trying to grow your purpose-driven consulting or coaching business and brand on your own? Learn more about my VIP brand building services → https://www.betsyjordyn.com/
If you enjoyed this episode, please leave me a review! <3 It really helps me get actionable inspiration for consultants and coaches who need it the most!