Welcome to the
Consulting Matters Blog

Say Goodbye to Imposter Syndrome and Hello to Your Dream Business

Got big visions for turning your experience as a corporate leader into your own consulting or coaching business?

Chances are, you also have big fears!

In this must-listen episode, Dali Hammouch, a former Chief Learning Officer turn...

Unsure how to convey the powerful value of your offers. Here’s what you need to know

There’s a six-letter word that reflects one of the biggest reasons why accomplished, mid-career professionals would give up their secure, lucrative career to start their own consulting or coaching business.

I’m re...

It's not uncommon to find oneself in a professional rut, yearning for change but hesitant to take the leap. Today, we share insights from a conversation with Mellicia Marx, a personal stylist and brand builder, who successfully transformed her passion for styling into a thriving business. Her story ...

Can your image make or break your business's success?

Find out how personal branding photography can transform your online presence and create a powerful connection with potential clients. Join me, Betsy Jordan, as I chat with the incredibly talented Suzanne Rothmeyer, a photographer with over 20 y...

Join me in this week's episode of the Enough Already podcast, where I'm thrilled to welcome Carol Cox, founder of Speaking Your Brand, to the show. Listen in as Carol shares her incredible journey from studying women's history to becoming a software developer and ultimately finding her passion in pu...

Get ready for a powerful conversation about creating your success by being yourself and using your story to ignite transformation in your consulting and coaching clients!

Today, we’re wrapping up my mini-storytelling series with my guest Joy Spencer. She is a powerful storyteller. Initially, I want...

I talk a lot about the importance of brand messaging on this show and with my clients 1:1.

And for sure, brand messages are essential for your business - you want to ensure that your ideal client knows what you offer and what makes you unique.

But storytelling takes things to a whole new level.

S...

Today, Denise Musselwhite shares the moment when she decided to shift from CIO to executive coach and business owner.

Denise had been dreaming of being an entrepreneur for a long time, but the Pandemic inspired her to take the leap. Her research into the challenges that women face in STEM fields an...

Have you ever felt you need to make more progress with your consulting or coaching business? Are you tired of hit-or-miss profits and feeling like you're never getting ahead?

Well, it's time to say enough already and go from surviving to thriving!

Today, we decode the profit puzzle and dive into t...

Today I'll discuss the positioning traps that hold consultants back from their impact and earning potential.

To set the context for what I mean by positioning traps – I need to take you back in time to 1997 when my mentor and professor told me – people don't get what you do and what you can offer a...

Have you ever gotten tongue tied when someone asks you what you do?

I know I have!

Today, I’m wrapping up my "Brand You" series by sharing tips and a script that gets people curious and excited about what you do.

"What do you do?" Is one of the first questions people ask, literally everywhere you...